Star Image Change- Azealia Banks

From Azealia Bank’s first music video ‘212’ she appears to be a very down to earth artist. The use of the mise-en-scene is very urban. By using a brick wall as the background and the having the star wearing casual clothing it makes her seem as though she is relatable. The lack of drastic makeup or hair styles also helps to create this image. The use of the almost jokey dancing, looks as though the artist is just having fun as opposed to making a serious music video. As this is her first music video this all works together to create her star image.  The use of the black and white also gives it a more stylistic look but also helps create the urban feel. The majority of the music video is filmed with close-ups or medium- close ups with the occasional medium long shot. This creates a more personal direct link with the audience.

Azealia Bank’s second music video for ‘Liquorice’ has a very different feel. This contrasts to her previous music video as this has a dramatic mise-en scene and a much more staged feel. It is clear that this music video has a much higher budget as the costumes and locations are extravagant. She artist also appears to have a much more sexualised approach as well as being more serious. This shows a complete change from her star image created by ‘212’. The majority of her music videos since ‘Liquorice’ have also seen this new star image be shown and maintained. Many artists do not normally have this much of a drastic star image change from one video to the next. One reason for this dramatic change could have been the success of her first single.

Star Image- How It Can Change Over Time

Britney Spears

Britney Spears first began performing when she was a child in stage productions and television shows. When Britney Spears first started her pop career with her release of ‘Hit Me Baby One More Time’, she was portrayed as being young and attractive but still being relatively innocent.  This hit went on to become the best-selling track by a teenage solo artist. Her second track was just as much of a hit and she became the 'best-selling teenage artist of all time' before she turned 20. She was then known as the 'Princess of Pop'.

In 2001 she branched out and starred in the film 'Crossroads' as the lead. She continued to release another album as well as two compilation albums. Her image began to change slightly as she became more sexualised as she got older. Her style of music began to change and become slightly more rebellious and fiesty with the release of 'Toxic' and 'Piece Of Me'.


In 2004 Britney Spears had her first reality tv show 'Britney & Kevin: Chaotic', which showed the early stages of their relationship before they married in October. She then released her first fragrance 'Curious' which broke first week sales for the company. Britney and Kevin had their first child in 2001, a son named Sean. After the birth of her second child, Jayden, in 2006 she filed for divorce.

When Britney's aunt died due to ovarian cancer, she spent one night in a drug rehabilitation facility and the following night, she shaved her head. Following this, she admitted herself to various other facilities over the next few weeks. She later posted on her website 'I truly hit rock bottom...' She began to work her way back up through promotional concerts.

When Britney was hospitalized after police thought she appeared to be on drugs. Her visitation rights to her kids were suspended and the control of her assets was given to her father, James Spears. She was later then given some visitation rights after coming to an agreement with Kevin Federline. She then began to get her career back.

In 2008 her sixth album 'Circus' continued to show the new side to Britney as she was becoming more and more sexualised, but also very powerful and in control of the sexual appeal. This can be seen in the music videos for 'Womanizer'.


In 2011 she released a seventh album called 'Femme Fatale'. This album featured three top ten singles in the US; 'Hold It Against Me', 'Till The World Ends' and 'I Wanna Go'. As well as featuring on Rihanna's 'S&M' to gain her fifth number one.