Music Video Director

Melina Matsoukas

Melina Matsoukas is a graduate of the American Film Institute and her graduate thesis there was on music videos. She started out at Black Dog Film and is currently a director at Prettybird, where she has been signed since 2011. Her work has been described as 'chalk full of bright colours or crisp black and white images, smooth spotlights, and tasteful retro video models.' 

Melina Matsoukas has worked with artists like Rihanna, Beyonce, Leona Lewis, Ne-Yo and many more to help create their music videos. The wide range of artists has meant she has made a variety of types of music videos. Many of the videos directed by Melina Matsoukas have very little and narrative, and mostly consist of performance from the artist. Voyeurism can be seen in some of the music videos she has directed and is particularly seen in some of Beyonce and Rihanna's music videos.

I have watched some of the music videos she directed and I have noticed that the majority of them seem to sell the star and enhance the star image. In some of these music videos i began to realise that there is very little narrative or it is not clearly structured and established. Here are a few examples of videos Melina Matsoukas has directed.